Brand Identity Designer and Strategist
I collaborated with Stony Brook University’s Computer Science Department to design and produce a new informational brochure. The primary goal was to create a compelling marketing tool that effectively highlights the department's academic excellence, impressive rankings, and vibrant community to prospective students, faculty, and industry leaders.
I was responsible for the full design execution, ensuring the brochure visually communicated the department's strengths. This involved creating a layout that prominently featured key statistics, such as their #24 CSRanking (Computer Science Ranking) and #45 U.S. News and World Report ranking. The design also emphasized the caliber of their educational leaders and the achievements of their student body, aiming to attract top talent and foster interest in their programs and career opportunities. The final brochure was distributed via mail to a targeted audience.